Lulu's On Main
PROJECT:
Update logo/branding for a local restaurant.
Update logo/branding for a local restaurant.
Description:
Lulu’s On Main is an eclectic American diner in downtown Sylva, NC. In re-designing their logo, I wanted to stay consistent with their image, while also exhibiting the more refined, upscale qualities of the restaurant that do not come through as clearly in their original branding. I researched other restaurants with similar southern flair in Nashville and New Orleans to come up with the new logo. I designed business cards, envelopes, letterhead, and a menu with the new branding in mind.
Lulu’s On Main is an eclectic American diner in downtown Sylva, NC. In re-designing their logo, I wanted to stay consistent with their image, while also exhibiting the more refined, upscale qualities of the restaurant that do not come through as clearly in their original branding. I researched other restaurants with similar southern flair in Nashville and New Orleans to come up with the new logo. I designed business cards, envelopes, letterhead, and a menu with the new branding in mind.